Director of Masters Studies, AI for Product Innovation

Duke University

Jon Reifschneider

Jon Reifschneider is Executive in Residence at Duke University’s Pratt School of Engineering where he serves as the Director of Masters Studies of the Artificial Intelligence for Product Innovation (AIPI) program and teaches in it. Prior to joining the Duke faculty Jon spent 15 years in management roles at data services and analytics companies. Most recently Jon ran the Weather Analytics division at the tech company DTN, where he and his team created predictive analytics systems that are now core to the daily operations of most of the largest transportation, aviation and energy utility organizations across the US and globally.

Jon holds a B.S. in Mechanical Engineering from the University of Virginia where he graduated first in his class, a Master of Engineering Management from Duke University, and a Global MBA from EBS (Germany). He has lived, worked and studied in the US, Luxembourg, Germany and India.


  • Teaching AI and data science
  • AI applications to improve learning
  • Expanding access to STEM education


  • M.S. in Analytics

    Georgia Tech

  • Global MBA

    European Business School

  • Master of Engineering Management

    Duke University

  • B.S. in Mechanical Engineering

    University of Virginia

News & Posts

Aug 2020: New Master’s Degree Applies AI to Product Innovation

The industry-focused Master of Engineering program launches in Fall 2021 with both online and on-campus options more info

Jul 2020: Saving the Summer Internship

New Summer Industry Projects Program (SIPP) connects Duke Engineering master’s students with real-world work experiences despite the disruption of COVID-19. more info



AIPI 510: Sourcing Data for Analytics (Fall)

Introduction to the technical, legal, and ethical aspects of working with data for modeling.

AIPI 520: Modeling Process & Algorithms (Spring)

Introduction to the theory and practice of machine learning algorithms.

Summer Industry Projects Program

Summer educational program pairing teams of engineering graduate students with companies to work on real-world challenges


Please reach out to me via email (form below) or on LinkedIn or Twitter.

My office is on the 3rd floor of the Fitzpatrick Center